One morning, fifty years ago, a grape-producer took
his two young grandsons to his vineyard in the Valpolicella hills.
The vineyard overlooked the entire Verona valley.
“Look at the earth. Here, touch it; can you feel how moist it is?” the grape-producer asked his grandsons.
The soft, red earth smelt of clay. 
“Look into the valley,” he said. “Can you see the workers irrigating the land?
Up here, the earth irrigates itself. 
The layer of marl between the earth and the rock draws up water”.
The two boys were fascinated by their grandfather’s tale,
but for a while they thought he was joking.
As time passed, however, they understood 
that the earth was the secret behind the excellent wine
that delighted everyone who tried it.
Fifty years later, the two grandsons continue to tend
the vineyards at the Tenute SalvaTerra winery.
Today, they combine the latest technology 
with traditional grape-growing techniques, but they never forget the key to it all: the earth.


The Tenute SalvaTerra winery, is an estate situated in San Pietro in Cariano, at the heart Valpolicella valley, in the north-eastern Italian region of Veneto.
The passion for winemaking led Furia brothers to team up with a group of entrepreneurs to create
a great project built on strong local roots, quality and teamwork.
Making Wine requires love, experience, skills, time and complete dedication.
At Tenute SalvaTerra the philosophy behind our wine and work is to strive for excellence in a virtuous cycle geared towards quality. We all know that the efforts of each individual are essential for the entire team, for this reason every member of our company works to their full potential every day.


 Tenuta di Prun di Negrar is situated 500 metres above sea level, one of the highest vineyards in Valpolicella. It encompasses the marble quarries that were mined to build Verona’s spectacular Roman arena. A layer of stone separates the soil’s flaky red rock from a layer of marl, which enable this unique vineyard to produce the grapes for our Riserva Amarone Classico “Cave di Prun”. 

The vineyards of Tenuta di Mezzane sit between 400 and 450 metres above sea level, their clayey soil is constantly washed, eroded and shaped by the rains. The local landscape is peppered with olive groves and cherry orchards, and the gentle breeze carries their aromas to the vineyards. The land is perfect for the creation of structured, full-bodied red wines, such as Amarone and Ripasso, which exude the valley’s hallmark bouquet of cherries and red berries. 

Villa Giona, a 16th-century mansion and estate sheltered by the hills of Castelrotto, produces a range of incomparable wines. Its 9,600 plants per hectare are tended to produce no more than one kilogram of grapes each in order to ensure wines of unique concentration and quality. 

The vineyards of Tenute di Vescovana and Stanghella are located in the Euganean Hills, which have the perfect conditions for making Pinot Grigio and sparkling white-wine Prosecco. The hills experience drastic temperature variation between day and night, which gives the ripening grapes their wonderful aromas. The vineyards’ alluvial soil, which is mainly clay and silt, is high in minerals and microelements, endowing their wines with elegance.